Mac Curtis, who will be the featured speaker at the upcoming ACG Monthly Meeting on September 19th at the Hilton McLean in Tysons Corner, has been making the news recently.
The company that he leads as President and CEO has just rebranded itself from The SI Organization to Vencore. Here is what Mr. Curtis had to say about the change in a recent press release:
“Operating as Vencore allows us to build upon our shared heritages in the federal government and positions us for future growth as the market evolves,” said Curtis. “We strive to be our customers’ trusted partner by being innovative in our thinking and accountable for our actions. I am delighted to introduce you to Vencore.”
The newly renamed Vencore is a leading provider of information solutions, engineering and analytics for the United States Government. With over 40 years of experience working in the defense, civilian and intelligence communities, the company designs, develops and delivers invaluable services and solutions to overcome the most complex issues. The enterprise has 4,800 employees, and is headquartered in Chantilly, Va.
In a recent interview with the Washington Business Journal, Mr. Curtis had expressed his willingness to rebrand. Speaking with Jill Aitoro, he said the following: “Yes. We looked at SI — it’s a great name, but it stands for system integrator. That’s the 40-year legacy. Qinetiq was the result of about 13 separate companies bought. Neither name represents what the new company is going to be.”
When asked about any potential risks with the rebrand, Curtis was upfront and realistic: “The name was only around a few years. This wasn’t a brand like Heinz ketchup.”
Mr. Curtis will further discuss the rebrand during the ACG September monthly meeting, and will address the market trends that may have led to it. He will also discuss potential challenges that could arise after such a high-profile change, and explain why this was the right time for a rebranding. The best-practices and insight that will be shared is relevant to many executives in the DC-Metro area.
To register for the upcoming Monthly Meeting featuring Mac Curtis, click HERE