Over time, all businesses have to change, evolve and innovate to keep ahead of the curve and stay profitable. Whether it’s innovating new product or service offerings for customers or simply devising new and innovative internal business practices that increase operational efficiency, innovation is essential for the long-term health and success of a company.

ACG National Capital sponsor, Jones Lang LaSalle, a global commercial real estate firm, recently uploaded a series of videos all about innovation. The series features Emily Watkins, senior vice president of innovation and product development for Jones Lang LaSalle, and Andrea Kates, author of Find Your Next.

Here are the videos of Emily and Andrea discussing a number of issues regarding innovation, including why it’s is so hard for some companies, and the ways some businesses are seeing the benefits of innovation:

Jones Lang LaSalle is sponsoring September’s monthly meeting, which will feature Thomas C. Kennedy, the EVP and CFO of Hilton Worldwide. If you want to hear more about how the people of Hilton and Jones Lang LaSalle are innovating in their own business, register on the ACG National Capital Web site.